Thanks for working, mom.
My mom worked full-time. Instead of becoming a latchkey kid, I became a library kid. I camped out at the public library after school and spent many summer days there. To pass the time, I read. I traveled to different worlds as I consumed entire series of books.
A passion for reading turned into a passion for writing. I studied journalism at the University of Missouri-Columbia and glamorously started my professional career writing Facebook posts for Slim Jim. I worked as a digital copywriter at Edelman, Threadless, and Sittercity before launching Aveck in 2014.
From digital copywriter to business owner.
While working as a digital copywriter, I built my freelance business on the side. When I had enough clients to cover the bills, I took the leap into working for myself. I named my content studio Aveck, which is inspired by the French word for with. My approach is highly collaborative. I work closely with clients to craft digital experiences that deliver on business goals while keeping users front-and-center. I also write a top column for Inc.com about innovative hiring practices, workplaces, and design.
Outside of work, you’ll find me biking around Chicago or studying French. If I could pick a different career, I’d choose to be independently wealthy so I could travel the world and read all day — just like when I was a kid.